3. Other strategies to increase the price of alcohol
3. Other strategies to increase the price of alcohol
Prohibiting single sales of alcohol products from off-licences
Some stores break up packages of alcohol and sell the individual units. This practice is sometimes referred to as “single sales”.
Communities often find that this makes alcohol particular accessible to young and other vulnerable people.
There is international evidence showing that selling single serves results in increased harm to young people. For this reason, many jurisdictions (particularly in the United States) ban single sales.
New Zealand law does not prohibit single sales.
Restricting single sales in New Zealand would mean that many young people would be unable to purchase a single RTD at a low cost. Click here for taking action on single sales.
Reducing the number of liquor outlets in a community
The density of liquor outlets can also have an effect on pricing and promotions.
When there are a high number of outlets, increased competition among retailers can result in lower prices.
Reducing the number of outlets in a community may have an effect of raising the overall price. Click here for taking action to reduce the density of alcohol outlets in your community.