3. Other strategies to increase the price of alcohol
Prohibiting single sales of alcohol products from off-licences
- Some stores break up packages of alcohol and sell the individual units. This practice is sometimes referred to as “single sales”.
- Communities often find that this makes alcohol particular accessible to young and other vulnerable people.
- There is international evidence showing that selling single serves results in increased harm to young people. For this reason, many jurisdictions (particularly in the United States) ban single sales.
- New Zealand law does not prohibit single sales.
- Restricting single sales in New Zealand would mean that many young people would be unable to purchase a single RTD at a low cost. Click here for taking action on single sales.
Reducing the number of liquor outlets in a community
- The density of liquor outlets can also have an effect on pricing and promotions.
- When there are a high number of outlets, increased competition among retailers can result in lower prices.
- Reducing the number of outlets in a community may have an effect of raising the overall price. Click here for taking action to reduce the density of alcohol outlets in your community.
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